ANNA's story began in 2009 with a big dream in a small shop in the center of Vienna. Our jewelry is crafted with love and dedication in our in-house studio, still located in the City of Dreams. ANNA is a passionate designer. With endless creativity, intense attention to detail and a relentless pursuit of quality, Anna decided to follow her dream and create her own jewelry brand - the closest achievement to her heart: ANNA.
With 8 stores in Europe and 1 store in New York City, ANNA and her eponymous label have always managed to create gorgeous pieces filled with a positive vibe, a defining aspect of ANNA's ethos. Enter ANNAverse, dreams become reality, love, joy, positivity, dedication,
