Pink Lily has become one of the fastest growing online retailers in the US, bringing an ever-changing assortment of apparel, footwear and accessories to women. We've grown up a lot, but it hasn't changed who we are. Pink Lily remains a family owned and operated business, proudly located in our hometown of Bowling Green, Kentucky. From day one, we've focused on bringing style, positivity and community to our customers. Our vision at Pink Lily is to be a brand that inspires women to be their best.
