Rephr uses customer feedback to design world-class products. rèphr comes from the word feedback, as we use community input as a source of truth and inspiration as we design world-class products. Rephr's ultimate vision is to create a range of quality everyday essentials that instantly enhance people's everyday lives. Starting with Japanese makeup brushes in 2019, our collection has continued to expand to include brush soaps, eyelash curlers, vanities and skin care products.