The Ordinary is a skin care parity brand under Deciem Canada, which has the advantage of high cost performance. Adhere to the concept of "sincere ingredient beauty". The headquarters and operations center of The Ordinary is located in Canada, at 517 East Richmond Avenue, Toronto, Ontario, Canada. With skin health at its core and honesty at its core. DECIEM was founded in 2013 by Brandon Truaxe, "the most exciting disruptor in the beauty industry." During a four-month collaboration at a skincare lab, he was outraged by the lack of passion, transparency or insight when developing beauty products. Years later, after Brandon sold his first software company, his frustration with the beauty industry remained and he set out to change the beauty industry. That change is DECIEM, and we're hard at work continuing Brandon's vision for a better world.
