AYR is an independent company and we are a small team. We produce in small batches to ensure less waste. We believe better materials are worth the investment and we design styles that will last season after season. We were founded by women and have run independently since 2016. For Jac Cameron, creative director and co-founder of AYR, the process actually started in Italy. AYR works closely with ISKO, the world's leading premium denim manufacturing brand. Having a partner like this allows AYR to push the envelope and create the best jeans possible.
