The BCBG (BCBG Max Azria) brand was founded by designer MAX AZRIA in the United States in 1989. BCBG is taken from the French original meaning "Bon Chic Bon Genre", which means good style and good manners. In terms of products, from shoes, children's clothing, handbags, perfumes, cosmetics, to sunglasses, etc., BCBG also takes care of every part of each guest's life.
