In 1919, Simon Feinbloom and his father formally established Champion KnitWear Co. in Rochester, New York, USA. Just as people who are obsessed with competitive sports are eager to win, there is a dream about champions in everyone's heart, so Champion has attracted the attention of all sports enthusiasts since its inception. Champion brands are game-changers for sportswear. For nearly 100 years, they have led the revolution in activewear.