Fortnum&Mason was established in 1707 by William Fortnum and Hugh Mason and has been in business in Piccadilly for more than three hundred years. In addition to this store, there are two branches in Japan. It was just a grocery store at the beginning, and it took a high-end and exquisite route, especially its food and desserts. It has won unanimous praise from everyone since the Victorian period, and has gradually become one of the symbols of the United Kingdom, and has obtained many royal certifications.