HELMUT LANG is a multidisciplinary brand that combines fashion, art and design. The Austrian-born label was founded in 1986 and is now based in New York City. HELMUT LANG is an in-house design collective built on three pillars: practicality, civility and deviation. Deconstructing and rethinking everything from uniforms, tailoring traditions and everyday objects - HELMUT LANG makes what people dress for everyday life a radical proposition. Each collection explores the possibilities of utilitarian clothing through ready-to-wear icons such as denim, shirts, blazers, pants and T-shirts.
