For the past three decades, Hotsox has stuck to one honorable thing: socks When we were creating fashion socks in the 70's, they weren't even the same thing. Black Sox and White Sox is the only game in town. That's not our vibe. So we adjusted and added color to HOTSOX. These designs are so hot that fans are going crazy. Along the way, we learned a few lessons. First and foremost, socks are fashion accessories. Second, people love to do gimmicks for their sock contests — no two people wear their socks the same way. Most importantly, the main key to HOTSOX is making socks that feel good, function well, and match today's style. More than 30 years later, we're still at the forefront of the games we create.
