Lee Mathews' wardrobe philosophy is to design clothes that deeply resonate with people's lives; functional and beautiful, timeless and simple, that add ease and confidence to each day. The origins of the Lee Mathews brand are cinematic storytelling: a creative who worked as an illustrator and art director for Vogue Australia started out making clothes for herself and her friends on a kitchen table, escalating to one in Newport, Sydney when demand increased. Small Workshop, Babies and Tailoring Needles become incompatible. By maintaining her core belief that she should simply 'make something good', the brand has quietly but firmly navigated to become a global fashion force selling not only locally in Australia, but also through respected international platforms.