Rachel Parcell is a creative, fashion and lifestyle brand founded in 2016. Rachel herself is our CEO and Creative Director - devoted mom, wife, sister, designer and blogger on all things pink, pretty and RP approved. Through her eponymous collection, creative content and personalized brand partnerships, Rachel curates chic and romantic inspiration for your wardrobe, celebrations, travel, home decor and personal style. Rachel Parcell aims to "enhance your everyday.