UGG is actually a general term for this type of Australian wool boots, which means "Ugly Boots" (ugly boots). In 1978, an Australian surfer Brian established the UGG brand in Southern California, and UGG boots were first brought to the United States, but its appearance was not appreciated. In 1995, Deckers (Deckers) Outdoor Sports Company Take over the business, let Hollywood stars wear snow boots and become popular in the United States, and then quickly gain recognition in many countries.