Douchebags is a Norwegian company specializing in the creation of travel equipment for extreme sports groups. It was founded in 2012 by Swedish skier Jon Olsson and Norwegian product engineer Truls Brataas. In just four years, it has become a world-renowned sports/life travel equipment brand. A stellar line-up of brand ambassadors regularly travels the countries with these award-winning products in order to demonstrate the Douchebags brand mission: to make the journey more exciting by creating smarter bags and gear.