CRC Sports Co.ltd is the holding company of the largest sports retailers and distributors in Thailand and Vietnam. It was founded in 1997 as Supersports, and over time it has forged partnerships with some of the most iconic sports brands. There are 80 Supersports stores across Thailand, as well as over a hundred franchise stores and small multi-brand stores. The flagship store Supersports is located at Central World Bangkok, at the Central Plaza Westgate in Bang Yai. CRC Sports has 12 internationally renowned brands in its dealer partner portfolio and works closely with other partner brands. The group has an average of 1,200 distribution points across the market.