Hilton Hotels Corporation (HI), a branch of the Hilton Group Corporation headquartered in the United Kingdom, owns the right to use the "Hilton" trademark worldwide except in the United States. Hilton International operates and manages 403 hotels, including 261 Hilton hotels, 142 mid-market "Scandica" hotels, and 12 joint ventures with North America-based Hilton Hotel Management. Among them, 18 "Conrad" (also known as "Hong Kong Conrad") hotels. Its global marketing alliance with Hilton Hotel Management Co., Ltd. has brought the total number of hotels under the two companies worldwide to more than 2,700, of which more than 500 hotels share the Hilton brand. Hilton Worldwide has more than 71,000 employees in 80 locations worldwide.