Madewell is a casual clothing brand from the United States. It was established in 1937 and started by making jeans. Today, Madewell is a young sister brand of J. Crew. The price is 20%~30% lower than the main line J. Crew. Madewell's flagship store is located in New York, and there are 18 stores in the United States. Madewell launched an online store in the summer of 2010.