ViX Paula Hermanny is designed for the woman who appreciates beauty, quality and attention to detail. One of the first brands to introduce luxury swimwear to American women, Paula Hermanny has been a leader and visionary since its inception in the early 2000s. From her humble beginnings growing up on a Brazilian beach, she has always envisioned creating her own line of swim and resort clothing, opening her own retail store and growing her brand to one day be recognized globally. Her work ethic and determination, which she has continued to work on over the years, has allowed her to create her own brand and vision to bring Brazilian beach fashion to the American market.
For 20 years, the ViX brand has mastered the art of elegantly combining exquisite prints, colours, fabrics and unique details handcrafted in Brazil to create a collection of swim and resort apparel and accessories. In addition to these unique details in the collection, great fit, flattering silhouettes and quality have become a distinguishing factor of the brand.