Etsy, an online store platform that features the buying and selling of handcrafted goods, has been compared by The New York Times to eBay, Amazon, and "Grandma's Basement Collection." The products traded on the Etsy website are varied, clothing, jewelry, toys, photography, household items... but, these products have a common premise: original, handmade. Therefore, Etsy gathers not ordinary people, but a large number of extremely creative craftsmen and talented designers.