12|12 believes in finding healthier alternatives for our children and the planet. Like parents everywhere, we believe babies are cuter when they're asleep because, um, nap goals. That's why we carefully considered your child's skin and environment to create the softest, 100% organic, non-toxic fabrics, taking the guesswork out of dressing them and designing the best babies for play, naps and all night Basic supplies are long.
The 12|12 collection is perfectly edited with crisp, carefree minimalist designs that modern parents can appreciate, with essentials to live and layer - with nearly all the basics they need in one place.
